We were tasked to deliver market research from an annual medical conference for our client, a global pharmaceutical company. We worked in partnership with 12 HCPs who were contracted to attend sessions and complete tailored evaluation forms, which we created using our Open Audience Engage platform.
- Gather accurate and reliable market research information about an annual medical conference in Brisbane, Australia on behalf of our client
- Partner with the HCPs contracted to attend the conference by the client to ensure they understood their schedule and how to use the platform
- Create virtual evaluation forms relevant to the conference that could store the HCPs’ responses
- Manage HCPs’ activities from the other side of the world – ensure they attend the relevant sessions and gather all the necessary information