All Registration Experiences are Created Equal, Right?

Event registration management is a critical aspect of event planning that impacts the delegate experience. Choosing the right registration site is essential to ensure that attendees can navigate the site and complete their registration with ease. At Open Audience, we understand that all registration sites are not created equal, and we have expertise in providing a comprehensive process that delivers accessible, relevant, and personal interactions to delegates.

Understanding the Delegate Journey

One important consideration when selecting a registration site is to understand the delegate journey. The site must be user-friendly, provide a seamless experience, and have an intuitive design. Additionally, the platform must have features such as customisable registration forms, tracking attendee information, and the ability to send automated reminders and follow-up emails. Integration with other tools, such as video on demand, email marketing platforms, and social media management tools, is also essential.

Comprehensive Platform

A comprehensive registration site can provide valuable data and insights to inform future decisions. For example, tracking attendance, monitoring event engagement, and understanding attendee behaviours can help determine what works well and what needs to be improved for future events. By analysing the data, event planners can see what’s trending and make informed decisions about how to structure future events. They can also tailor the event registration process to meet the needs and preferences of the audience.

Event Registration Expertise

At Open Audience, we are engagement experts in Life Sciences, providing secure GDPR compliance, and are a trusted partner in delivering personalised, relevant, and accessible delegate experiences. We offer more than basic registration management services, supporting accessibility, language translation, setting up analytics and reporting, and creating pre-event surveys to inform event content. We create registration websites and video content, providing a one-stop registration shop to make the entire process seamless and effortless.

Choosing the right registration site for an event is critical to its success. A comprehensive platform that provides accessible, relevant, and personal interactions to delegates is essential. Gathering rich data and meaningful insights, understanding attendee behaviours, and partnering with experts in registration management can create excitement and engagement in the delegate experience.

Creating the right end to end delegate experience starts with registration and everything flies from that. Taking a good platform and working with an experienced partner who can elevate and personalise this part of the delegate Comms process couldn’t be more important. Delivering your delegates to your event in a positive and receptive frame of mind.

© Open Audience 2024